If we compare the contents of an affluent and retired 65-year old woman’s shopping basket with a 20-something college grad, the chances are their wine purchases will be wildly different. So, what drives these generations in […]
BÖEN Wines in Napa Valley is trialing the use of nearfield communication (NFC) in their innovative “Tap The Cap” packaging. The winery is placing special caps on their Chardonnay and Pinot Noir wines which will give consumers valuable information about the wine while they are […]